Murderous Marketing & Blood-Curdling Branding Murderous Marketing, Blood-Curdling Branding, Eerie Advertising, Bone-Chilling Brochures … and we’re not just talking about Halloween! Running a business can drain heavily on your financial resources, but that doesn’t mean you should neglect your marketing and cut corners! ‘Frankenstein’ marketing efforts using clip art logos photocopied leaflets and ‘quick-fix’ brochures are […]
10 Tips for producing a professional Company Newsletter Design A professional Company Newsletter Design can be a very powerful tool within a company’s business marketing arsenal. They have the power to entice, inform, promote and update. From staff members, subscribers and interested parties through to targeted audiences or freely distributed to the masses, company newsletters […]
QR (Quick Response) codes have been around for a while, and because they are easy to create and reproduce, and store a lot of text and information, they really are an effective tool for inbound marketing. The codes are a great way to bridge the gap between your offline presence (flyers, business cards, posters, advertising […]
You know who you are as a company, but are you able to express that to your customers? Branding your business is a multilateral effort working toward the same goal – putting a clear picture in the heads of your customers of what your company does and what it stands for. Being able to articulate […]
5 Top tips for producing a professional Company Brochure Design Nowadays there are several ways you can market your corporate brand, products and services, but the most effective way of promoting your business is still having a killer company brochure design. An eye-catching and effective company brochure design helps you to reach out to a […]
Once you’ve established the essentials for your exhibition stand, it’s time to think about promoting your presence prior to the event. Self promotion is a very important part of the exhibition process, giving you the perfect opportunity to drive visitors to your exhibition stand. If carried out correctly, a successful campaign can dramatically improve the […]
Newsletters can be a powerful weapon in your marketing arsenal. They help to create trust, build brand recognition and awareness, inform your audience of news and promotions as well as helping to establish you as the expert within your field. Here are a few top tips to help you take your newsletters to the next […]
Starting up in business can be expensive and it is tempting to cut corners – Producing a logo and promotional material are the areas where this is probably the most common – but be aware that it can be detrimental to your sales!